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Doctoral

Marketing, PhD

Arizona State University W. P. Carey School of Business 0 courses 84 total credits

About This Program

As a student in the Doctor of Philosophy program in business administration with a concentration in marketing, you receive a comprehensive, broad-based education in marketing concepts and research techniques. You learn from thought leaders in their respective fields and benefit from the university's tremendous resources as part of the doctoral program at one of the largest public universities in the U.S. You complete a core curriculum while tailoring your work to achieve personal goals. You can specialize in one of three research domains: consumer behavior quantitative marketing models service strategy You do not need to declare a specialization during the application process, but you can indicate your intended specialized direction of study if you wish. It's expected that by the end of your first year, you commit to one of these three domains. This is a full-time program and is not intended for those who plan to work in industry positions. The program is typically completed in five years. Typically, the following financial aid package is offered to doctoral students: a competitive graduate assistant stipend per academic year (nine months) for five years, in addition to potential merit scholarships following the first year an opportunity to earn additional money by teaching at least one class during the six-week sessions each summer full tuition remission student health insurance Loans and other forms of financial support may be available; you must file a FAFSA form to determine eligibility if you're seeking additional funding opportunities.

Degree Requirements

Total Credits 84 credits

Plan of Study

At least 30 credit hours of the approved doctoral program, which may include research credit, and 12 dissertation credit hours must be completed after admission to the doctoral program. A student may not apply credit hours earned for a doctoral degree previously awarded at ASU or another institution toward their current ASU doctorate program. However, at the academic unit's discretion, a student may apply up to 30 credit hours from a previously awarded master's degree toward their doctoral plan of study.

Comprehensive Examinations

After the student has completed all necessary coursework on their approved plan of study, the academic unit may initiate the scheduling and administering of the student's comprehensive examinations. These consist of a minimum of a written exam; an oral exam also may be required at the discretion of the academic unit.

Candidacy

Doctoral students are notified that they have achieved candidacy status by a letter from the dean of the Graduate College after passing the comprehensive examinations and successfully defending the dissertation proposal.

Dissertation Requirements

Students are required to present a dissertation to satisfy the research requirement for the doctorate. The dissertation is defended in an oral examination commonly known as the dissertation defense. Students must be enrolled for at least one credit hour that appears on the plan of study or one hour of appropriate graduate-level credit, such as MKT 795 Continuing Registration, during the semester in which the student defends the dissertation, including summer sessions. Students should refer to the Graduate College policies and procedures for detailed information regarding the university's doctoral degree requirements.

Maximum Time Limit

Doctoral students must complete all program requirements within 10 consecutive years. Any exception must be approved by the supervisory committee and the dean of the Graduate College.

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Program and course information is reproduced from each university's published academic catalog for informational purposes and may change. Always confirm current requirements with your university. We are an independent academic support service and are not affiliated with or endorsed by the universities listed.

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