Grand Canyon University 4 credits Hospitality
This course explores the scope of the events and tourism industry, analyzes the functions of the various segments, and demonstrates the relationship between professional service and operational success. Students receive a comprehensive introduction to the complexities of planning and organizing an event and an overview of the nature and scope of the meetings and event industry. This course explains how the interrelated sectors of the tourism industry can be better prepared to attract and service people travelling for both business and leisure. Prerequisite: HOS-440.
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